The MARCHEL brand

A good watch strap is only noticed when it’s missing: it should sit comfortably, suit the watch and last. That is exactly what we focus on – with carefully selected materials, clean stitching and buckles in silver or gold.

Every series has a clear name and a clear purpose – from the classic LLB Premium calfskin strap to the GM40 silicone strap. Matching spring bars belong with them, as do the tools that make changing straps at home easy.

With our guides we want to pass on knowledge usually found only in a watchmaker’s workshop: how to measure, choose, change and care.